In recent years, there have been major changes in lifestyles and values as well as a diversification of living environments, and awareness and interest in personal hygiene and housekeeping habits have increased. By quickly grasping these changes and utilizing Lion’s strengths in cleaning and sanitizing technologies, as well as the extensive knowledge we have acquired by observing the daily lives of consumers, we are developing products that propose new habits and values that suit the diverse lifestyles of every individual.
Development of CHARMY Magica Enzyme+ (“Plus”), a dishwashing detergent that uses a proprietary blend of enzymes to break down stubborn oily grime
Development of Cleaning Technologies (Detergency, Deodorizing Power, Protection from Yellowing) for NANOX one
SOFLAN Airis Fabric Softener, Providing a Smooth, Non-Clingy Feel When Wet, Such As After Sweating
Dishwashing Detergent Developed with a Focus on Skin Moisture:CHARMY Awa no Chikara (Power of Suds) Hand Premium
Heyaboshi (Hang-to-Dry Indoors) TOP—Prevents Odors Even During Laundry Use
Research on household fabric softener that maintains a smooth texture
The Japan Research Association for Textile End-Uses
2023/06/24
Ayato Ueda
Research on household fabric softener that imparts a smooth texture
ATC-16 16th Asian Textiles Conference
2023/06/14
Haruka Ebisawa
A Study of Laundry Experiences Based on Behavioral Use of Different Fabric Softeners -Qualitative Survey Using Semi-Structured Interview Method-
The 18th Spring Annual Meeting of Japan Society of Kansei Engineering
2023/03/06
SAITO KAI
Mold in bathrooms -Influence of facilities and bathing behavior-
Fungi in Human Life Vol.15 No.2(32) 2022
2022/12/1
Hiroshi Yamagishi
Developing a method to remove stubborn bathtub keratin grime without scrubbing
2nd World Congress on Oleo Science, WCOS2022
2022/8/23-9/3
Shinya Sudo
Synergic Effects of Surfactant and Chelating Agent on Stubborn Keratin Grime for Easy Cleaning
Journal of Oleo Science 70, (12) 1769-1776 (2021)
2021/12/3
Shinya Sudo
Preventing odor when drying clothes indoors
2021 AOCS Annual Meeting & Expo
2021/5/3-5/14
Masanori Fushitani
Visualization of skin texture - Performance evaluation of detergents for clothing by X-ray CT
Rigaku Jounal
2020/10/21
Yukari Sekine
Efforts to increase awareness of laundry methods using QR codes
Symposium on Cleaning
2020/10/5-10/7
Yuki Saito
Introduction to Commodities and Services by Means of Up-to-date Technological Studies by Companies Development of "Anti-Smelling Top Super NANOX"
The Japan Research Association for Textile End-Uses
2020/6/20-6/21
Keisuke Mori
Efforts with apparel manufacturers to raise awareness of washing methods
The Japan Research Association for Textile End-Uses
2020/6/20-6/21
Yuki Saito
Design of nanoscale structured composite particles through mechanical process for fabricating a powder layer with rapid drying properties
Chemical Engineering Science volume 203, 10 August 2019, Pages 113–121
2019/3/27
Motoyuki Iijima a),b) Masahiro Hayakawa b), Junichi Tatami a),b), Koichiro Nakamura c), Shinichi Nagashima c)
a)Faculty of Environment and Information Sciences, Yokohama National University, b) Graduate School of Environment and Information Sciences, Yokohama National University,c)Research and Development Headquarters, Lion Corporation,
Current Status and Control of Microbiological Contamination in Indoor Environment
Mold Pollution and Control in the Bathroom
JOURNAL OF ANTIBACTERIAL AND ANTIFUNGAL AGENTS, JAPAN,Vol.47,No.6,pp.233−237(2019)
Hiroshi Yamagishi
Talk about “TOP”
The Japan Research Association for Textile End-Uses
2018/11/20-11/26
Ishizuka Tomotaka
Basic lecture "Preservateve efficacy test method"
45th Annual Meeting, The society for Antibacterial and Antifungal Agents, Japan
2018/11/14
Masahiko Otani
Evaluation of the Effect of the Characteristic of the Dish Washing Detergent has influence on the Psychophysiological State and Behavior
The 20th Japan Society of Kansei Engineering
2018/9/4-9/6
Masaki Miyajima
Analysis of a burden reduction effect during the laundry using liquid detergent with new value
The 20th Japan Society of Kansei Engineering
2018/9/4-9/6
Shota Okeda
Study on the washing method of urine-smelling clothing
The Japan Research Association for Textile End-Uses
2018/6/23-6/24
Haruka Takahashi
Development of Top HYGIA
Journal of the Japan Research Association for Textile End-uses Vol 59 6 2018
2018/6/28
Nanami Sasaki
Effects of various microwave cookers on the microwave cooking
The Japan Society of Home Economics
2018/5/25-5/27
Shuhei Kameyama
Study on bacteria flora to prevent fabric odors
2018 AOCS Annual Meeting and & Expo
2018/5/6-5/9
Keisuke Mori
Relationship of bacteria and odor on washing and solution for suppressing the odor
Sentaku no kagaku
2018/5/1
Keisuke Mori
Study on evaluation techniques (self-evaluation and biometorics response) for touch feeling given with fabric softner
Technical Information Institute Co., Ltd
Product development and evaluation techniques that appeal to the sensibility of the human
2018
Emiko Hashimoto
Case Study of Fragrance Evaluation for Fabric Softener
Technical Information Institute Co., Ltd
Product development and evaluation techniques that appeal to the sensibility of the human
2018
Shiori Nakamura
About the touch feeling and its textile properties obtained with new laundry detergent
The society of Fiber Science and Technology, Japan
Aiko Tai